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Circ Launches Second Collab With Zara — and Why It Matters
August 15, 2024
Circ announces the launch of their second capsule collection with clothing manufacturer Zara, completely made from Circ Lyocell.
The full article is paywalled, but can be accessed here
- This collection builds on Circ’s goal of making circular materials accessible to the mass market, emphasizing affordability and scalability in sustainable fashion.
- The new collection is visually stunning, showcasing that sustainable clothing doesn’t compromise design.
- This collection also marks Circ’s expansion in its production capacity as it begins to look for a new factory location, exploring European and Asian sites.
- “In these collaborations, I talk about distilling the science and technology into this beautiful [clothing], but it does even more than that. It helps align all parts of that ecosystem in a very simple visual way to realize, OK, this solution is ready. Now we can come together and make this scale.” – Peter Majeranowski, CEO