USING CIRC® LYOCELL, ZARA AND CIRC® ARE TACKLING ONE OF THE BIGGEST CHALLENGES FOR THE FASHION INDUSTRY: BREAKING DOWN BLENDED FABRICS INTO NEW RECYCLED MATERIALS

Today, Zara, in collaboration with Circ®, a US-based fashion technology company that recycles textile waste back into new fibers,revealed the latest Zara Women’s collection made with Circ Lyocell, achieving the look and feel of silk, with fibers derived from 50% recycled textile waste.

This follows Zara and Circ’s first collection, launched in April 2023, which marked the use of garments made with recycled polyester and lyocell. The collection features four pieces, each made from fabric using only 100% Circ Lyocell . The Zara team designed the garments to showcase clean, minimalist silhouettes, with a natural look and feel, a testament to how Circ materials can be used to create elevated and timeless designs. The new collection will be available on August 15 in the US and other selected markets.

Breaking down blends of polyester and cotton – referred to as “polycotton” – was once a significant roadblock to creating recycled raw materials to make new garments. Circ’s innovative recycling technology provides a solution, as the only in-market platform to successfully separate polycotton blended textile waste and recover both cellulosic and synthetic fibers. Now, the major challenge at hand is scaling up these innovative technologies to accelerate circularity across the entire fashion industry, which will require industry-wide collaboration and investment. Partnerships like Zara and Circ’s ongoing collaboration, which started with an investment in 2023 from Zara’s parent, Inditex, mark another step forward in driving the scalability of sustainable solutions for the fashion industry.

“For us, success is when circularity is the default, with no compromise on quality or design,” said Peter Majeranowski, CEO of Circ. “Our latest collection with Zara builds on our goal of creating a model for widespread adoption of sustainable materials. This partnership also reinforces the long-term potential of Circ and Inditex to work together to improve product circularity for the fashion industry, while demonstrating Circ’s product quality.”

ABOUT ZARA AND INDITEX

Zara is part of Inditex, a global fashion retail group, also parent company of Pull&Bear, Massimo Dutti, Bershka, Stradivarius, Oysho and Zara Home. Zara´s story begins with the opening of its first store in the Spanish coastal city of A Coruña in 1975 and its collections are currently available over an integrated platform of stores and online in more than 200 markets. Focused on constant innovation, Zara offers fashion-forward products for women, men and kids via a business model that places the customer at the center of everything we do. Zara and Inditex are committed to achieving climate neutrality by 2040.

ABOUT CIRC

Circ is on a mission to power the clean closet with patented technology that recycles global fashion waste back into textiles.

Circ is protecting our planet by reducing the need and demand for petroleum, trees, and other materials harvested from nature to manufacture clothes. Circ is building a truly circular economy for the fashion industry. To ease the way for recycled fibers, Circ operates Circ-Ready, a select community of global supply-chain partners with a demonstrated ability to utilize Circ materials.

Headquartered in Danville, Virginia, a former epicenter of textile production in the United States, Circ is an Earthshot Prize Finalist and a Certified B Corporation revitalizing the future of material technology and manufacturing. To learn more about Circ, visit www.circ.earth.